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Our Mission at Star Local Media


We are Star Local Media – a media company comprising nine community newspapers plus local news websites that has been serving suburban North Texas for more than a century. We pride ourselves on being the sole comprehensive news source for our areas.

In January 2022, Star Local Media was purchased by new owners, Rick & Elizabeth Rogers, residents of Frisco since 2011. The Rogers are eager to get involved in the communities served by Star Local Media.

Being visible and accessible to our readers and advertisers is very important to us,” Rick Rogers said. “Over the course of the next few months, we plan to visit each community and spend time with readers, advertisers, city leaders and school officials to get a sense of what they want to see in a community media company. All of the communities the Star Local Media brand serves are unique, diverse and growing and that is very exciting. Our goal of ensuring that Star Local Media isa reflection of the communities we serve.
Quality local news is more important than ever,” added Elizabeth Rogers, co-founder of 121 Media, LLC. “The news we will provide is information that will directly impact the lives of our readers. We will provide a mix of informational news, stories that will make you smile and are eager to continue the quality city, school and sports coverage that our readers expect.

Star Local Media: By The Numbers

Big Reach Big Results

• 142,000: Number of households that receive one of our ten weekly print publications delivered to their doorstep.

• 3 million+: Number of users who visited our website,, over the past 12 months *as of July 2022.

• 8 million+: Number of content pages consumed by our audience at over the past 12 months *as of July 2022 (growth of 37% YoY).

• 195,000+: Number of people Star Local Media engaged with on our social media brands over a 28-day period (as of July 2022).

14: Number of communities featured in the Star Local Media family of publications and websites. Our ten print publications and the communities they serve are:

- Allen American

- Carrollton Leader

- Celina Record

- Coppell Gazette

- Frisco Enterprise

- McKinney Courier-Gazette

- Mesquite News

- Plano Star Courier

- The Lakeside Journal (Little Elm & The Colony)

- Lewisville Leader 

- Lake Cities Sun (online only)

- Rowlett Lakeshore (online only)

- Flower Mound Leader (online only)


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Star Local Media

Allen American

Carrollton Leader

Celina Record

Coppell Gazette

Flower Mound Leader

Frisco Enterprise

Lake Cities Sun

Lewisville Leader

Little Elm Journal

McKinney Courier Gazette


Plano Star Courier

Rowlett Lakeshore Times

The Colony Courier Leader